Personal branding is the promotion, education and sustainability of the unique value and purpose that differentiates you from your colleagues and competitors.  Without it, you are simply your title, your company and your function.  With it, you are a marketable product of unique value that stands out from the crowd. 

When the world or your company knows who you are and what you stand for, your brand becomes more valuable. When your brand is more valuable, people want you on their team. When you are wanted, your company and the clients you serve are much more willing to pay and promote you for your differentiation.

No matter your career, your level of expertise, your industry or your role, it’s time to take ownership of your reputation, focus on the unique value you bring to the world, and take a stand for your brand. 

Key takeaways of the session will be awareness and application of the four cornerstones to build a stand-out personal brand:
   Identity – What makes you interesting, unique, and valuable to your customers and team?
   Communication – How do you confidently communicate your value to your stakeholders?
   Actions – Are your actions consistent with your aspirational brand?
   Unique Value – What experiences do you create that classify you as a collaborative partner?

What does the next generation of insurance professionals really want—and what are they thinking about as they prepare to enter an industry undergoing rapid transformation? In this candid and engaging session, students Olu Sonubi, George Gwinnett College, Cheyenne Harmon, and Susann Rivera share their perspectives on building a meaningful career in insurance and discuss whether they see the industry as a compelling long-term career choice.

From the impact of artificial intelligence on future job opportunities to evolving workplace expectations around flexibility, purpose, and professional development, panelists will explore the opportunities and concerns shaping their career decisions

The conversation will also examine how Gen Z defines career success, what they value in employers and workplace culture, and how they are thinking about developing their personal brands from day one.

Today's leaders are navigating identity confusion, constant change, and pressure to lead like someone else. This session offers a different path. Wade Hinton introduces a five-dimension framework for how leaders actually show up: Perception, Regulation, Influence, Mastery, and Expansion.

Attendees leave with a clear-eyed read on their own leadership presence and a practical way to lead from where they are right now. The kind of leadership that builds trust and moves people.

In a rapidly shifting market, emerging and established professionals face the same core question: How do you make sound career decisions when the rules keep changing?

This panel brings together two seasoned professionals with deep operational and ownership experience to explore the frameworks that separate reactive moves from strategic ones. We’ll examine how to assess opportunity cost, recognize when to stay and when to go, and build portable value that travels across industries and roles.

Through real-world scenarios and candid conversation, panelists will share the decision-making architecture they use with leaders navigating VUCA environments—uncertainty, volatility, complexity, and ambiguity.

Join us as we honor and celebrate the 2026 Alonzo Herndon Award Recipient for their dedication to supporting belonging and inclusion efforts in the insurance industry.

During the Career Fair and Networking portion of the conference, attendees will have the option to engage in various activities throughout the expo hall.